Music, BA
Whether you’re passionate about writing, storytelling, marketing, or arts leadership, the Music, BA degree allows you to shape a path that aligns with your career goals and personal interests.
Program Overview
The Music, BA is a dynamic, customizable degree for students who want to study music in a broader academic and creative context. You’ll build a strong foundation in music theory, aural skills, and music history – then dive into courses that explore how music intersects with journalism, business, advertising, or cultural studies.
This degree encourages curiosity and cross-disciplinary exploration. Many BA students pair music with another major or minor or pursue internships that give them hands-on experience in the field. Rather than focusing on performance alone, this program prepares you to think critically, communicate effectively, and adapt creatively — key skills in a fast-evolving music and media landscape.
Concentrations
Applied Music
This concentration is ideal for students who want to grow as performers while exploring a broad, customizable academic experience.
Music & Culture
This concentration is for students who are fascinated by the broader role music plays in society. It’s an ideal path for students who want to dive into music as a lens for understanding people, communities, and global perspectives.
Music Advertising & Public Relations
This concentration is ideal for students who want to combine their love of music with communication. Explore how to craft compelling messages, promote artists and events, and manage campaigns.
Music Business Administration
This concentration is built for students who want to work behind the scenes, such as managing artists, organizing events, launching music brands, or navigating the business side of the industry.
Music Journalism & Media
This concentration is designed for students who are passionate about writing, media, and the ever-evolving world of music and culture. This program helps you build the voice, skills, and portfolio to make an impact in the music media landscape.
Why this program
No audition is required for admission to the Bachelor of Arts in Music – just an interview, making the program accessible to passionate and curious students from all backgrounds. With five distinct concentrations to choose from, you can tailor your studies to align with your unique career interests.
Our expert faculty bring a wealth of experience from the music industry, media, and academia, guiding you through a strong foundation in musicianship while encouraging exploration. The program emphasizes writing, storytelling, and cultural understanding, making it ideal for students who are passionate about music and eager to understand its evolving role in society, industry, and culture.
What can you do with a BA in Music after graduation?
Because of its versatility, the Music, BA opens doors to a wide range of professional and academic paths, including:
- Music journalism and content creation
- Arts marketing and public relations
- Talent management or artist development
- Nonprofit and community arts leadership
- Graduate study in musicology, media, or communications
- Digital media, broadcasting, or entertainment law (with additional study)
- Graduate programs in performance, theory, composition, conducting, or music education
Still want to take applied lessons?
Music, BA students have the option to take applied lessons in an instrumental or vocal studio. Students pursuing this option will need to audition for the studio. More information can be found on our Auditions & Interviews page.
Each studio is led by expert faculty and enhanced by opportunities to work with visiting guest artists, professional coaches, and collaborative performers. This close-knit environment helps you refine your technique, shape your artistic voice, and prepare for what’s next.
Admissions and Aid
Choosing the right university to pursue a music degree is an important decision and a significant investment. We want to make sure that you have the information you need to both apply and make attending UT affordable.
Questions? We’re here to help. Contact our admissions team at [email protected].
